Life in the fast lane
A LOVE LETTER, AT 200 KM/H
RUSH was built for the people who don't just drive their cars. They obsess over them. Wash them on Sunday mornings. Notice the swirl marks no one else sees. Treat detailing not as a chore, but as the part of the week they look forward to most.
RUSH’s request was simple; the brand had the products, the formulas, and the loyal following. What it needed was a digital home that matched the energy - a Shopify storefront as fast, sharp, and confident as the cars its customers drove.
BUILT, THEN PROVEN
We built RUSH a new Shopify storefront from the ground up and then tested it against the old one before a single customer saw it. Conversion rate climbed 5.5%. Within a month of going live, RUSH was breaking daily revenue records.
Once the rebuild was proven, CRO work followed that kept the storefront polished - testing, refining, finishing, the way RUSH's customers finish their cars.
Our work
