We're a globally distributed team on a mission to help great brands sell more and look better.

We're a globally distributed
team on a mission to help
great brands sell more
and look better.

We believe in craft. The way something is made is part of what it is. That's the perspective we bring to every project. Our goal is to leave clients with a storefront they're proud of - and that performs like they need it to.

Fonderie didn't start
as Fonderie

Fonderie didn't start as Fonderie

Founder Dani began on the other side of the table - building, scaling, and eventually selling his own Shopify brand. That experience taught him what most agencies never learn first-hand: how a DTC business actually grows, and where it actually breaks.

In 2022, he founded RocketCare to help other Shopify brands with what he'd learned. The agency started broader and narrowed deliberately -  first to Shopify development, then to retainer-based growth work for fast-moving DTC brands. 

The pivotal moment came in mid-2024, with the first conversion rate optimization project for Zelesta.

The pivotal moment came
in mid-2024
, with the first conversion rate optimization project for Zelesta.

It crystallized what the team had been building toward: a single agency that could make a Shopify store sell more and look better in the same engagement.

That's the agency we became, and Fonderie is the name we gave it. Today we're a globally distributed team working exclusively with ambitious DTC brands across Europe - the kind of brands that care as much about how their store is made as what it does.

It crystallized what the team had been building toward: a single agency that could make a Shopify store sell more and look better in the same engagement.

That's the agency we became, and Fonderie is the name we gave it. Today we're a globally distributed team working exclusively with ambitious DTC brands across Europe - the kind of brands that care as much about how their store is made as what it does.

meet the team
behind fonderie

meet the team behind fonderie

Dani

Founder & Head of client strategy

Niels

Co-Founder & Managing Director
Co-Founder &
Managing Director

Mariia

Senior UX/UI Designer

Isha

E-Commerce Manager

Boris

Senior Shopify Developer

Almir

Senior QA specialist

florentina

shopify developer

RocketCare B.V. as Fonderie®

RocketCare B.V. as Fonderie®

RocketCare B.V. as Fonderie®