The Recurring Dinner — May 21, Amsterdam
On May 21, we're hosting a dinner in Amsterdam for a closed room of eCommerce founders. We're calling it the Recurring Dinner, because the conversation is about recurring revenue. It’s one of those levers that can completely transform a brand when you get it right.
The event has three hosts: Juo, THE Shopify subscriptions app. Oktober, an agency specializing in retention. And Fonderie, on the brand conversion side.
Three different partners, each with their own distinct specialization.
We're also joined by two operators who've lived this work from the brand side. Tom van der Kolk, founder of The Longevity Store. Roger Nefkens, founder of Smyle. Both have built and run subscription and retention programs at scale, and both will share what they've actually learned doing it.
Put that lineup in a room with ~20 hardcore eCommerce operators, and there are surely going to be some good conversations!
We’ll cover three angles on the same question: how do you build a brand whose revenue doesn't reset to zero every month?
Seats are closed. The room is set. Maybe, if you’re lucky, we’ll share what was exchanged afterwards ;p.
If you want to be in the room next time, the easiest way is to be on our radar. Reach out.

